Corum watch company was founded by Gaston Ries and Rene Bannwart in 1955 in Switzerland. They achieved fame with their simple philosophy "superb craftsmanship combined with the endless search for creative designing and innovation". The two genius founders complemented each other and soon reached the stage of excellence in watch making that still persist. The first Corum swiss watch was introduced in 1956 that gained applause from everybody. The Corum's logo, a key, characterized the brand with a simply meaning to unlock and conquer the hearts of the costumers. Corum watches are renowned for offering very interesting and brilliant models. Severin Wunderman after 40 years rejuvenate this Swiss watchmaking company with his all new and distinctive concepts. He accentuated the exclusivity and high quality of the watches in his new collections. The benchmark watch series for Corum Watches is its "Admiral's Cup" series that steadily gained demand in the market. Corum company became the maker of the bracelets in 2007 as they designed for World Series of Poker watches that accompanied World Series of Poker bracelet in 2007.